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Always Hungry: Conquer Cravings, Retrain Your Fat Cells and Lose Weight Permanently

Always Hungry: Conquer Cravings, Retrain Your Fat Cells and Lose Weight Permanently

Author: David Ludwig
$29.99 (AUD)  inc GST
save $3.00 (AUD) (9.1%) $32.99 (AUD)
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ALWAYS HUNGRY? will be both a relief and a revelation to many who struggle with weight. We're not getting fat because we're overeating; we're overeating because we're getting fat. In other words, what makes us constantly hungry, overweight, and undernourished is not a lack of will power, but a biological reaction to our present-day diet and lifestyle. Our fat cells are hoarding the nutrients from the food we eat instead of releasing them into the bloodstream to be used, triggering a starvation response that sets us up for failure: if we eat more, we'll gain weight; if we eat less, we'll slow our metabolism down and (again) gain weight. HELP!

ALWAYS HUNGRY shows us how to break out of this cycle that is keeping us overweight. It helps us to:

- re-programme our fat cells
- tame humger
- boost our metabolism
- lose weight

In a clear, compassionate, and authoritative voice, Dr Ludwig debunks the calorie myth that losing weight is simply a matter of eating less. He explains the science and the research behind our epidemic of overweightness and presents a detailed, highly structured plan to help us conquer the cravings.


Dr David Ludwig is the leading researcher and voice in our food and nutrition revolution. His focused, incisive, impeccable and irrefutable research has broken the code on why we are facing an overwhelming epidemic of obesity and chronic disease. His voice needs to be heard by all, and heeded by all. --Mark Hyman

David Ludwig is one of the very few voices of true authority in the world of obesity. This book goes to the heart of the underlying cause of our obesity crisis based on the emerging science of satiety and how it controls our hunger. More importantly, this book offers a practical, lifetime approach to return to a state of improved wellness regardless of your weight. -- Barry Sears

Author description

Dr David Ludwig is a researcher at Boston Children's Hospital and Professor at Harvard Medical School. His research focuses on the effects of diet on hormones, metabolism and body weight and has fought for policy changes for restricted food advertising directed at young children. He has written over 100 peer-reviewed scientific articles and numerous pieces for the popular press.

Stock Information

General Fields

  • : 9781409158844
  • : Orion Publishing Co
  • : Orion (an Imprint of The Orion Publishing Group Ltd )
  • : January 2016
  • : 234mm X 153mm
  • : United Kingdom
  • : January 2016
  • : books

Special Fields

  • : Paperback
  • : 357
  • : en
  • : David Ludwig
  • : 613.25